Win inside
AI conversations.

See what your buyers ask AI, the turn where they choose, and fix what’s costing you the decision.

AI visibility tools see the first question.
Buyers decide on the ninth.

We just moved to Ontario with two kids and a dog. Here’s our current policy. Who should we get home insurance quotes from?

For a family home like yours, I’d start with Halvane for bundle pricing, Tessel for flexible coverage and Ashby Mutual for service.

Our last insurer denied a water claim. Which of these actually pays out?

Tessel and Quillon have the strongest claims records. I couldn’t find recent claims data for Halvane.

We rent out the basement. Does that change anything?

Yes, you’ll need rental unit coverage. Quillon includes it. Halvane doesn’t cover sewer backup for rented units.

OK, draft my quote request to Quillon.

Belljar sees every turn with
digital twins of your buyers

Each twin carries a real customer’s context and keeps asking until it reaches a decision, on every assistant your buyers use.

Empty NesterWon · T6

“Can I keep my rate if I move before renewal?”

Growing FamilyRents the basement · Ottawa · on Gemini

We rent out the basement. Does that change anything?

8 TurnsNo answer on rental units
Lost
First-Home StarterWon · T6

“Is water damage covered if the unit above leaks?”

Works across Claude, Gemini, ChatGPT, Perplexity and Google.

Find the questions your visibility tools miss.

By turn four, buyers ask follow-ups that only make sense in context. We group them into topics and put a number on each.

  • Uncovers the follow-ups real buyers ask, not keywords
  • Groups them into topics, each with revenue at stake
  • Starts from the prompts you already track

Topics Found

Revenue at stake

$14.2M

Journeys affected

38%

Negative answers

46%

Topic Found

Late arrivals

$2.6M

“Our flight lands after midnight. Is the desk still open?”not tracked · turn 6

“Do I lose the booking if my flight is delayed?”

“Is there a key drop for late pickups?”

What the AI says about you

48% negative · 22% neutral · 30% positive

Who it comes up for

Business traveller · 44%

Family on holiday · 29%

See the whole journey, not just one answer.

Every persona’s path rolls up into one map, with the conversation behind each step one click away.

  • Shows where you enter the shortlist and where you drop
  • Reveals who wins once you’re out
  • Compares personas, markets and AI assistants side by side

Journey

Comparison54%
Objection31%
Validation27%
Decision24%

Objection · ChatGPT · Young family

“Which of these actually pays out?”

Halvane drops + Quillon enters

Pinpoint the turn where the choice is made.

Every conversation is graded turn by turn. Each finding comes with a fix, ranked by the revenue it wins back.

  • Flags wrong facts, missing answers and lost comparisons
  • Links every finding to its transcripts and sources
  • Ends in a ranked fix plan, built with decision scientists

Where you drop out of the answer

  • Choose you 20%
  • Choose someone else 75%
  • No decision 5%

How long does Halvane take to pay out a water claim?

Chat GPT2.5M searches

Would Halvane be cheaper if we bundle our car?

Chat GPT1.8M searches

Your next move, already drafted.

Your Belljar strategist turns each finding into a change ready to ship, routes it to the right owner, and keeps it moving until it’s live. Your team decides. We do the work.

  • Written, sourced and ranked before it reaches you - your team reviews and approves
  • Every change has an owner, a due date and the revenue at stake
  • Followed through until it’s live on your site

Coverage page · Revision 3

Secondary dwellings Homes with a rental unit 1

Halvane home policies may extend to secondary dwellings, subject to terms and conditions cover legal secondary suites rented to long-term tenants 2, including sewer backup on the tenant’s floor 3.

Margin notes

  1. 1

    Replaces insurance jargon with plain language, so the page reads clearly to any buyer or assistant.

  2. 2

    Coverage terms unchanged. Revised wording verified against policy language with underwriting.

  3. 3

    States sewer-backup cover explicitly. Gemini cited its absence when ranking insurers.

Built from your customers.
Run on real models.

01 Calibrate

You give us your segments, research and the prompts you already track. We build digital twins of each segment, so conversations sound like your buyers, not a generic user.

Digital twin

Growing Family

Budget under $40kBad past experiencesValues customer service

Conversation style

Skepticism
Detail
Urgency

Buying group

Partner · Mortgage broker

02 Converse

The twins talk to AI assistants for as many turns as a real buyer would. Follow-ups, files and return visits days later, across every market and language.

Which of these actually pays out?

Tessel and Quillon have the best claims records…

We rent out the basement.

Quillon covers rented units. Halvane doesn’t…

OK, quote me with Quillon.

03 Grade

Every turn is graded: where you entered, where you dropped, who won. You get the topics you’re missing, revenue at stake and a ranked fix plan.

↓ Dropped off

Growing Family

Budget under $40k

04 Fix

Our team takes the plan and gets it done with you: fixing facts, publishing missing answers, updating your pages and reaching out to third-party sites. Then we re-run the twins to show what you won back.

Edited

Secondary dwellings Homes with a rental unit

Standard homeowner policies may extend to secondary dwellings, subject to terms and conditions cover legal secondary suites rented to long-term tenants, including sewer backup on the tenant’s floor. Please contact a broker to discuss options.

Built for enterprise standards.
Every number traceable.

Calibrated on your customers

Built from your segments and research.

Starts from your tracked prompts

See what your current list covers and misses.

Strategy built in

A ranked plan, worked through with decision scientists from The Decision Lab.

Every market and language

By region, segment and language.

Receipts for every number

Every figure opens its transcripts and sources.

Your data stays yours

Kept separate and never used for anyone else.

Walk through a sample
journey with us.

See what your buyers ask AI and the path they take.

Book a call